Systems

Should you be worried about the future of the real estate industry and the mortgage industry? It's a great question. Now, I don't think the word is “worry”. I think the word is “prepare”. Should agents and lenders prepare for a change in the industry? Of course. In this article: Real Estate Commissions Under Attack Your Real Identity Isn’t Just Being an Agent or Lender The Shift That Will Change Everything Build Your Tribe Provide Value Outside...

I've been coaching and guiding real estate agents for now 35 years, and I'm often asked, "What do you do when you first get started in the business? How much has it changed over the last 30 years?" My answer…it's changed quite a bit. Technology, and what we have access to has changed drastically. We have access to purchase leads from Zillow, from different lead generation sources, our access to email marketing, our access to social media...