When it comes to social media, there are many questions that real estate agents and lenders face. Should they have a personal Facebook page or a business Facebook page? What are the benefits of each? And which is better for growing their business? In this blog post, we’ll explore the benefits of having a Facebook personal page vs. a Facebook business page for real estate agents and lenders. We’ll also help you decide which option is best for you.

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So, what’s the verdict? Should a real estate agent or lender have a personal Facebook profile or a business profile? The answer is – most likely both. You want to use your Facebook personal profile to connect more personally and keeping people’s attention with valuable content that gets people engaged with you…as a person. Then use your business profile to post more direct sales and industry-related updates, homes, rates, and market news. You can always share the business posts to your personal page here and there to remind people of what you do to guide, lead and protect people through the process of buying, selling, or borrowing.

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No matter which route you choose, make sure to take advantage of our free 30-day trial today to help you maximize your social media marketing results! We provide social posts written, designed, and planned for you fresh, every single month. Just copy and paste into your social accounts. Grab that trial and test it out for yourself!

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Sometimes seeing is believing. Find out why thousands of agents and lenders all over the US and Canada trust By Referral Only to help them automate their marketing. Done-for-you marketing that generates more referrals, more leads, more business, and more transactions…all on auto-pilot. Take a look at the library of included services, training, programs and learn how you can get access to our wildly popular members-only Facebook community where the real networking and business-boosting ideas happen. At By Referral Only you’re never alone.  Take a Tour