Lead Accelerator Day4 - Joe Stumpf's By Referral Only

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The Sure-Fire Way To Get The Attention Of Potential Buyers, Sellers, or Borrowers RIGHT NOW in Today’s Market

Are you struggling to get the attention of buyers, sellers, and borrowers in today’s ever-challenging marketplace? How exactly are you to get them to spend time with you when there’s so much noise, misinformation, and high interest rates still looming?

It can be difficult, especially in the digital age where attention spans are short, and competition is high. But you can use some tried and true methods to stand out. From providing new and novel information to being consistent with your message, you can make sure your voice is heard above all others. 

Today, I want to introduce you to Agent Michael Jurkash, who is KILLING IT with this Farming Campaign and Approach, plus a short training from Coach Dan Paris that shows you this strategy and details examples of the postcards, emails, a landing page, and more.

To get access to our wildly popular Dominate Your Farm Area Campaign, activate your free 30-day trial, and tell your Marketing Implementation Specialist that you would like to see this campaign and all of the done-for-you assets we provide.

ACTIVATE YOUR FREE 30-DAY TRIAL

*no credit card or commitment is required to take the trial.

The By Referral Only Dominate Your Farm Area Plan

Farming is a valuable marketing strategy that involves planting, nurturing, and cultivating leads that grow into future business. At By Referral Only, we believe that you should be THE go-to Agent or Lender in your area – in other words, we want you to Dominate Your Farm Area.

Farming is typically done in an area close to your home, where your connection to the community is strongest. But you can also choose an area where you do most of your business in. We suggest you set your budget and then choose your area accordingly. By Referral Only Members can use our system to choose and mail to their desired farm, which saves a ton of time, but you can always work with a local mail house to do this on your own if you are not a member.

Your second step after choosing your farm area is to create a customized and compelling postcard to reach your target home area. Coach Dan details why the By Referral Only card is written with the language to reach and compel people to take action and reach out to you. In addition to this Dominate Your Farm Area postcard mailing, another great way to connect with people and offer your report is by hosting client appreciation events.

Of course, you need to have a clear plan on what you are providing them with when they reach out. At By Referral Only, we give you a fabulous first impression of Dominate Your Farm Area Packet resources that you can print and provide to them. It includes:

  • Initial Postcard – this written-for-you and ready-to-customize postcard offers your leads additional free services to help you convert the Lead into an Appointment
  • Custom Landing Page to collect the leads
  • Room-By-Room Review Handout – This is an impressive and professional-looking PDF that you can print (or we can print for you) that gives valuable information about getting their house ready to list. It’s what sets you apart and shows your value.
  • Top Dollar Seller Booklet – BRO concierge set-up fees include 15 copies (you can always purchase more from the BRO Store)
  • You should also print out the MLS Report of all the homes for sale and those sold over the last 6 months – this is what you promised in your DYF postcard
  • Include Testimonials – include a minimum of three past client testimonials

For best results, physically drop off your Dominate Your Farm Area Packet.

  • NAR reports about 70% or more clients used the first Real Estate Professional they met
  • When you drop off your DYF packet, be prepared to engage. Review the provided By Referral Only “Drop off Packet script” located in the resources
  • Make sure you track the whole process so you know what stage you are in with each person who responds. If you are using the By Referral Only myClients CRM you can easily track your progress and create a well-oiled lead-incubating machine

To get access to our wildly popular Dominate Your Farm Area Campaign, activate your free 30-day trial, and tell your Marketing Implementation Specialist that you would like to see this campaign and all of the done-for-you assets we provide.

ACTIVATE YOUR FREE 30-DAY TRIAL

*no credit card or commitment is required to take the trial.

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The 1-Page Marketing Plan

Now, Please Answer 2 Quick Questions So We Can Be Sure To Send You Relevant, High-Value Content You Truly Care About...

Question 1: What business are you in?

Now, Please Answer 2 Quick Questions So We Can Be Sure To Send You Relevant, High-Value Content You Truly Care About...

Question 2: Where do you consider your business to be?

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*I agree to receive recurring messages from By Referral Only to the provided mobile number and also agree to the By Referral Only terms and privacy policy at byreferralonly.com. Message & data rates may apply. Reply STOP to cancel anytime. Reply HELP for info.

We sure do! We have lender specific content for you to get in front of your realtor partners, past clients and sphere. We also have lead generation strategies for you to use to co-market with your agents or drive re-fi’s or specialty loans in your doors going direct to consumer!

Yes. In fact we encourage it. Get setup and using all of the systems and campaigns that come with All-Access so that you start getting those referral and new conversations started right away. Then, you can always apply to the DONE Agency to kick it up a notch and have us create and implement the campaigns and posting for you. Or, if you want more of a Mastermind experience to push you and hold you accountable to make BIG leaps in your business, apply to BroVance. There is always room to grow from where you’re at to where you want to be.

By Referral Only is your ONE place to get everything you need to consistently market your Real Estate or Lending business.

  • 7+ Essential "Always On" Communications (including emails, postcards, newsletters, and more)
  • Client Connection Campaigns (including our upcoming Summer Seller & Fall Connection Campaigns)
  • Daily Written and Designed-For-You Social Posts & Planning Calendar
  • Monthly Written-For-You Text Message Scripts
  • Smart Guidance Funnel (Lead Nurture with Landing Page Funnel)
  • Dominate Your Farm Area (Lead Generation)
  • Certified By Referral Only Consultant Coursework (CBROC)
  • Robust and Easy-To-Use CRM
  • Automation & Technology Access
  • Private Member Community Access
  • Wisdom Wednesday Trainings and Special Member-Only Trainings Throughout The Year
  • Magic Words Dojo (our dialogue and scripts database)
  • And soooo much more

All of these are designed to help you in different ways:

  • Some campaigns help you deepen relationships and reconnect with your sphere
  • Some can help you generate new leads and referrals
  • Some can help you nurture a lead or contact, lead them to take action, and work with you.

Basically, everything you need for your Before, During, AND After unit marketing.

We guarantee you’ll LOVE By Referral Only…

… and if, for some reason, you decide later that you don’t want to be a member anymore, then we’ll happily cancel your account without any penalties or fees. We do not ask for contracts or commitments, just that you implement and try the programs and systems.

With this exclusive offer, you get your first full 30-days for $1. Then, if you decide that By Referral Only is right for you, DO NOTHING. We will charge your card $199/month until you cancel. Cancel anytime. Or, let us know during your first 30 days that you do not wish to continue, and we will cancel before the second month’s charge.

By Referral Only is your ONE place to get everything you need to consistently market your Real Estate or Lending business.

  • 7+ Essential "Always On" Communications (including emails, postcards, newsletters, and more)
  • Client Connection Campaigns (including our upcoming Summer Seller & Fall Connection Campaigns)
  • Daily Written and Designed-For-You Social Posts & Planning Calendar
  • Monthly Written-For-You Text Message Scripts
  • Smart Guidance Funnel (Lead Nurture with Landing Page Funnel)
  • Dominate Your Farm Area (Lead Generation)
  • Certified By Referral Only Consultant Coursework (CBROC)
  • Robust and Easy-To-Use CRM
  • Automation & Technology Access
  • Private Member Community Access
  • Wisdom Wednesday Trainings and Special Member-Only Trainings Throughout The YearWisdom Wednesday Trainings and Special Member-Only Trainings Throughout The Year
  • Magic Words Dojo (our dialogue and scripts database)
  • And soooo much more

All of these are designed to help you in different ways:

  • Some campaigns help you deepen relationships and reconnect with your sphere
  • Some can help you generate new leads and referrals
  • Some can help you nurture a lead or contact, lead them to take action, and work with you.

Basically, everything you need for your Before, During, AND After unit marketing.

All-Access By Referral Only Membership is $199/month ongoing. You can cancel at anytime and there are no contracts.

In fact, we guarantee you’ll LOVE By Referral Only…

… and if, for some reason, you decide later that you don’t want to be a member anymore, then we’ll happily cancel your account without any penalties or fees. We do not ask for contracts or commitments, just that you use the programs and systems.